Combined Creative round-up in 2023, 2024 & 2025

Keith Mckenzie • May 26, 2025

Presenting a round-up of creative projects and developments by the project director in 2023, 2024 and 2025.

A series of additional family of visual art was created online for supporting awareness events during 2024 and 2025. This includes support events related to Neurodiversity, individual's specific difficulties and focused awareness
 areas (including mental health, hate crime and equality)


Awareness transformation
In late 2023, the awareness initiative Plus Value Awareness received a rebrand and presentation makeover. The new look is centred around the curved triangle concept. As part of the changes, the awareness website received some
 design and presentation changes. This includes an updated look at the existing online projects and some changes to some of the online features. This includes a redesign of awareness projects (don't underestimate mental health and good practice)with the development
 of new projects. This includes a new style of visual language used for the online feature Higher Aspirations and for presenting customised projects and information with focused areas of hidden differences.

Interactive portfolio & showcase Interactive organiser
Since 2023 onwards the project director has developed a series of digital documents with an interactive interface. The concept was inspired by news broadcasts with interactive touchpoint displays when displaying major stories,
 statistics and election results.
It started as a trial as a showcase document. It was for attending events for networking purposes with displaying different examples of projects and developments similar to a portfolio.
Then it expanded further as a volunteering organiser. This was used for the project director volunteering roles for the Birmingham-based Latin dancing conventions. Also, an interactive creative portfolio was developed.

The marketing materials for the community-based dance class, salsa with Pauline, were updated from late 2024 onwards. It started with promoting a special thank you event in December 2024. Then new style marketing for general classes began to appear from January 2025 onwards.


For details of these and other creative projects & develop, visit the Creative section of the Keith Mckenzie website

Discover
By Keith Mckenzie May 26, 2025
Presenting a round-up of the project director's special related developments during 2023, 2024 and 2025
By Keith Mckenzie May 26, 2025
Presenting a round up of awareness projects and developments by the project director in 2023, 2024 and 2025
By Keith Mckenzie May 26, 2025
Presenting a round-up of participation projects and developments by the project director in 2023, 2024 and 2025.
By Keith Mckenzie May 26, 2025
Presenting a round-up of events attended by the project director in 2023, 2024 and 2025
By Keith Mckenzie February 14, 2023
During February 2023 the project director of the Aware+Vision proposal, Keith Mckenzie have been featured in an article for "The Voice" Newspaper. The story was written by the paper's midlands journalist and contributor Veron Graham. The story covers expressions from Keith Mckenzie's different aspects, his personal experiences, insight and aspirations. It includes Keith's personal challenges & obstacles living with being black and with Asperger Syndrome, the challenges. How became nominated for a regional mental health award back in 2017, my awareness projects (with Plus Value Awareness) and his involvement in the commonwealth-related video campaign. This edition of the voice newspaper featuring Keith McKenzie is available at newsstands around the UK during February. The Voice newspapers subscribers can able to access the newspaper and the story featuring me online. Futher developments will appear here and on social media. Notice to editors: The Voice The monthly current affairs newspaper publications cover a variety of stories and topics related to UK citizens  with an ethnicity of African-Caribbean background. In 2022 the paper celebrated its 40th Anniversary since the paper launched when it was a weekly publication to a monthly edition today in print and via a paywall subscription online. Keith Mckenzie Keith is an awareness campaigner, a creative designer (Graphic design and digital art) and a salsa dancing participant With a background in Art & Design (including Graphic Design & Digital art) and a participant in music-related film documentaries, events & record label project King Of the Beats including filming and behind the scene preparations. Keith was educated at Hereford College of the Arts, the University of Northampton, Birmingham City University and Google's Digital Garage. Since 2000, he has developed over twenty years in providing awareness projects, campaigns and activities with the Awareness brand Plus Value Awareness along with Differences Originals. Also are involved with salsa classes in the local community as an assistant. Also have participated in major dancing conventions twice a year at Birmingham's NEC for Birmingham Latinmotion and London's ManboCity. In 2022, Keith become a featured community participant for Birmingham who became part of special projects and campaigns to promote a positive legacy beyond hosting the commonwealth games
By Keith Mckenzie January 24, 2023
A new family of awareness-related digital templates was developed and being rolled out to appear as social media posts for Plus Value Awareness social media channels. The specially developed templates aimed to encourage social media to discover the range of projects, information, features and many more from the Plus Value Awareness website. The first batch of 96 digital templates is developed to cover different aspects of the Plus Value Awareness initiative: Projects extracts A family of extracts from a particular project & campaign cover a variety of information, guidance and reminders Projects to discover An encouragement to take a look at particular projects. In addition, a family of templates to discover elements within a particular project. The aim is to encourage the social media audience to explore the range of projects, information and online features. The new looks are not just a makeover but also a change to approach, especially with encouraging messages on the templates which encourage to discover specific projects & features. The presentation style of the template was based on an initial trial posted in early 2022. Due to some major shake-up to the online projects and features, a new family of templates was needed to match the online changes. (Especially with the introduction of Zero Toxic and the Enhancement to the existing Advantage project). As well as appearing on the Plus Value Awareness social media changes the new templates will also appear on the Differences Originals Facebook page. More examples are to be developed including from the online feature “Events+” (after the transformation of the feature is complete.) Also, extracts of articles are to be added from the insight blogs on Tumblr.  In addition, new style vertical templates are to be developed for the stories feature of the Plus Value Awareness Instagram profile. It will feature some examples of the new general social media templates. More extracts are to be added from the delivered exclusive projects, specially made to support specific awareness events. Watch out for the new style digital templates by following the following awareness social media profiles Plus Value Awareness Twitter Plus Value Awareness Instagram Plus Value Awareness Facebook Differences Originals Facebook (Notice to editors) Plus Value Awareness The Plus Value awareness initiative is a family of projects, information & campaigns about challenges to understanding and awareness for people with invisible difficulties, to see more human rather than medical aspects and to promote and educate a better sense of value. Eventually develop this awareness initiative to provide in the future potential services, products and social mission activities as part of the umbrella identity Aware+Vision Hidden differences are used to describe independent people which live with specific neurological difficulties or Anxiety which is not noticed. This is associated with moderate or mild psychological and learning-related conditions (including a mild form of autism through to, Dyslexia, Dyspraxia, ADHD & Social Anxiety). Differences Originals The online feature contains a family of specialised projects with a different perspective compared to the general Plus Values Awareness projects. Also, Differences Originals presents a family of legacy projects created by Keith Mckenzie Since 2000. Keith Mckenzie Keith is an awareness campaigner, a creative designer (Graphic design and digital art) and a salsa dancing participant With a background in Art & Design (including Graphic Design & Digital art) and a participant in music-related film documentaries, events & record label project King Of the Beats including filming and behind the scene preparations. Keith was educated at Hereford College of the Arts, the University of Northampton, Birmingham City University and Google’s Digital Garage. Since 2000, he has developed over twenty years in providing awareness projects, campaigns and activities with the Awareness brand Plus Value Awareness along with Differences Originals. Also are involved with salsa classes in the local community as an assistant. Also have participated in major dancing conventions twice a year at Birmingham’s NEC for Birmingham Latinmotion and London’s ManboCity. In 2022, Keith become a featured community participant for Birmingham who became part of special projects and campaigns to promote a positive legacy beyond hosting the commonwealth games
By Keith Mckenzie January 24, 2023
A second special article featuring the project director was developed during the autumn months of 2022 for an awareness campaigner legend for the Give Us A Break campaign during Anti-Bullying Week The article is for the website of Anna Kennedy OBE, one of the UK & the World’s leading awareness campaigners for embracing the positives of the Autistic Spectrum. The article includes expressions on this edition of the online special for Give Us A Break was developed. It provides a summary of the contents. This includes four original articles and recommended projects. Also, the article featured a summary of information on the launch of the new awareness projects during the week of the Give Us A Break campaign. The Zero Toxic project provides information, guides and campaign-style messages against prejudice bullying discrimination and hatred. Not only for the autistic spectrum but also ADHD, Dyslexia, Dyspraxia and Social Anxiety On the article page on the Anna Kennedy Online website, you can download the full detailed version of the article including the background of Anti-Bullying and the development of the Zero Toxic project for Plus Value Awareness. You can view my article on Anna’s Kennedy online awareness website. The article was written by Keith Mckenzie for Anna Kennedy Online The project Director would like to personally thank Anna Kennedy and her online team for featuring me on the website. Very much appreciated Notice to editors: Give Us A Break Campaign by Anna Kennedy Online The Give Us A Break project is developed and organised by Anna Kennedy OBE, The award-winning educator and campaigner She is one of the leading awareness campaigners in the UK & the world. She has dedicated her life to valuing and empowering autistic people beyond their difficulties. She has established two schools, a college and a respite facility. Anna provides a variety of education workshop and webinars which also features autistic voices. She hosts a unique radio every week focusing on the positive changemakers and achievers of the Autistic Spectrum. Her website provides her audience to cover different articles, information and campaigns based on ground-level experiences. Empowering autistic people to have their voices beyond generalised understanding. Anna has developed involved in a variety of projects and events including the event Autism’s Got Talent and AKO Expo, Autism Hero Awards and Cultural campaign, Autism Dance Day and many more. In 2012 Anna was awarded the OBE (medal for Inspirational Mother for the Queen’s Birthday Honours. In addition, she also took part in the special charity version of Strictly Come Dancing for Comic Relief. Keith Mckenzie With a background in Art & Design (including Graphic Design & Digital art) and a participant in the music-related film documentary, events & record label project King Of the Beats including filming and behind the scene preparations. Keith was educated at Hereford College of the Arts, the University of Northampton, Birmingham City University and Google’s Digital Garage. Since 2000, he has developed over twenty years in providing awareness projects, campaigns and activities with the Awareness brand Plus Value Awareness along with Differences Originals. Also being involved with salsa classes in the local community as an assistant. Also have participated in major dancing conventions twice a year at Birmingham’s NEC for Birmingham Latinmotion and London’s ManboCity. In 2022, Keith become a featured community participant for Birmingham who became part of special projects and campaigns to promote a positive legacy beyond hosting the commonwealth games.
By Keith Mckenzie January 24, 2023
Plus Value Awareness presents a new marketing style awareness project is launched. “Zero Toxic” is designed to provide a family of strong and effective messages and information to combat prejudice bullying, discrimination and hatred. The project presents a variety of topics compared to the online project it replaces. The project goes beyond areas such as verbal abuse, bullying, physical assault and hatred. He also covers mistreatment examples, including subtle types of manipulation, disruptive exploitation and other types of mistreatment examples which is not necessarily obvious to many.  The new project is presented under a variety of features to discover Zero Toxic Pledge The list of suggestions and actions to combat bullying, discrimination prejudice and hatred. Toxic Examples This section provides a variety of different examples of mistreatment at a variety of levels. Further information is to be added on a gradual basis. Factors This is divided into seven areas with a family of short messages which everyone needs to do to take responsibility against bullying palace discrimination and hatred. Difficulties and mistreatment This section focuses on examples of how difficult it affects those with hidden differences and how this can lead to mistreatment. Time to act and speak up. This provides a summary of guidelines and tips when bullying, discrimination and hated occurs. This provided guides for hidden differences, the general public, any personal contacts and along with leaders and management of specific inclusive environments such as education employment, communities and volunteering. Further developments are to be created for the Zero Toxic project, including an insight and analysis document, visual art by the project director and marketing materials for the project (including posters flyers and leaflets) The evolving presentation of this project will evolve further with a special version of this project will appear on a special web page which will expand the project to all types of disabilities regardless if the person is visible or non-visible. Aspects of the project are planned to evolve further by presenting the message of the zero toxic project to communities, businesses, public services and society with a series of presentations, workshops, exhibitions, and displays customised to specific types of environments and circumstances. The Zero Toxic Project is now available to view via the Plus Value Awareness website Notice to editors The Zero Toxic project replaces the previous project “is this the right value?” which was online for seven years since 2016. Notice to editors Plus Value Awareness The Plus Value awareness initiative is a family of projects, information & campaigns about challenges understanding and awareness for people with invisible difficulties, to see a more human rather than medical aspects and to promote and educate a better sense of value. Eventually to develop this awareness initiative to provide in the future potential services, products and social mission activities as part of the umbrella identity Aware+Vision Hidden differences are used to describe independent people which live with specific neurological difficulties or Anxiety which is not noticed. This is associated with moderate or mild psychological and learning-related conditions (including a mild form of autism through to, Dyslexia, Dyspraxia, ADHD & Social Anxiety). Keith Mckenzie Project Director of Plus Value Awareness as well as an awareness campaigner Keith is a creative designer (Graphic design and digital art) and a salsa dancing participant With a background in Art & Design (including Graphic Design & Digital art) and a participant in music-related film documentaries, events & record label project King Of the Beats including filming and behind the scene preparations. Keith was educated at Hereford College of the Arts, the University of Northampton, Birmingham City University and Google’s Digital Garage. Since 2000, he has developed over twenty years in providing awareness projects, campaigns and activities with the Awareness brand Plus Value Awareness along with Differences Originals. Also being involved with salsa classes in the local community as an assistant. Also have participated in major dancing conventions twice a year at Birmingham’s NEC for Birmingham Latinmotion and London’s ManboCity. In 2022, Keith became a featured community participant for Birmingham who became part of special projects and campaigns to promote a positive legacy beyond hosting the commonwealth games
By Keith Mckenzie January 24, 2023
A family of Plus Value Awareness publications from the project director in the past 18 months is now featured as an online resource for the first time or stop for an award-winning awareness campaigner in the UK and the world. These are now featured on the website of Anna Kennedy OBE, one of the UK & the World’s leading awareness campaigners for embracing the positives of the Autistic Spectrum. The following publications are originally developed for my awareness initiative Plus Value Awareness Including the special insight blog developed for Plus Value Awareness including Unity Forward Focusing on how the worldwide pandemic has affected individuals living with hidden differences along with suggestions on what needs to be done to make sure hidden differences are not at a disadvantage. Twenty-One A family of special insight and analysis documents over the 21 years of awareness progress since the project director started awareness projects back in 2000. Also, available for download is one of the special suggestions document called Beyond Understanding which is aimed to improve exclusivity at partner dancing environments at a salsa, bachata and kizomba. This includes classes and social nights. This was originally shared with the salsa dancing organisations Latinmotion in Birmingham and ManboCity in London. These families of documents are linked with potential social mission activities as part of the social enterprise proposal under Aware+Vision. Examples include presentations, exhibitions and workshops. Intended to influence a more accommodating society to leaders and decision-makers in communities, business and the wider society. The featured publications are available to view and download and download via the Anna Kennedy website Look under the section Bullying & Misc Watch out for more online availability of the featured documents soon Notice to editors: Anna Kennedy OBE The award-winning educator & campaigner. She is one of the leading awareness campaigners in the UK & the world. She has dedicated her life to valuing and empowering autistic people beyond their difficulties. She has established two schools, a college and a respite facility. Anna provides a variety of educational workshops and webinars which also feature autistic voices. She hosts a unique radio every week focusing on the positive changemakers and achievers of the Autistic Spectrum. Her website provides her audience to cover different articles, information and campaigns based on ground-level experiences. Empowering autistic people to have their voices beyond generalised understanding. Anna has developed involved in a variety of projects and events including the event Autism’s Got Talent, AKO Expo, Autism Hero Awards, the Cultural campaign, Autism Dance Day and many more. In 2012 Anna was awarded the OBE (medal for Inspirational Mother) for the Queen’s Birthday Honours. In addition, she also took part in the special charity version of Strictly Come Dancing for Comic Relief. Keith Mckenzie Project Director of the Social enterprise proposal Aware+Vision which incorporates Plus Value Awareness and his focused projects. Keith is an awareness campaigner, creative designer (Graphic design and digital art) and a salsa dancing participant With a background in Art & Design (including Graphic Design & Digital art) and a participant in music-related film documentaries, events & record label project King Of the Beats including filming and behind the scene preparations. Keith was educated at Hereford College of the Arts, the University of Northampton, Birmingham City University and Google’s Digital Garage. Since 2000, he has developed over twenty years in providing awareness projects, campaigns and activities with the Awareness brand Plus Value Awareness along with Differences Originals. Keith is also, involved with salsa classes in the local community as an assistant. Also have participated in major dancing conventions twice a year at Birmingham’s NEC for Birmingham Latinmotion and London’s ManboCity. In 2022, Keith become a featured community participant for Birmingham who became part of special projects and campaigns to promote a positive legacy beyond hosting the commonwealth games.
By Keith Mckenzie January 24, 2023
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